Imagine you are embarking on a brand new marketing campaign, and are told that article marketing is a possibility that can lead your business to profits. With this article and a bit of effort and research, you could put article marketing to work for you, bringing you great results to your Internet visibility level.
Offer some short reports for free as a way to get more people to sign-up for your newsletter. You or someone else can write this report, but it’s important that someone writes it because it convinces potential customers to subscribe to your e-mails. The report should be on a topic relevant to the industry your website promotes.
If your website allows viewer comments, try using a “no follow” attribute. When users leave spam in comments (links to unrelated sites),the attribute for “no follow” will let the web crawlers know and the links will not be followed. This will work to keep spammy sites from tagging onto you and possibly damaging your SEO potential, as well as your reputation as an honest and valuable site.
Most consumers trust the opinion of other consumers more than they trust professional endorsements. Include testimonials from satisfied customers on your website. This can be what turns a website visitor into one of your paying customers.
Article directories and blog networks are a great place to submit your work. Blogging is very popular nowadays; if you can work your way into a niche, you can build your website’s traffic. Every time you submit an article, be sure to check it for your personal details, like your name and website.
Try not to overuse keywords while writing articles. Both search engines and readers will reject your article if it includes a particular keyword over five times. Keep your keyword usage under 5 times in an article to ensure that you are not dinged by either the engines or your readers. Keyword usage is important, but the quantity is just as important.
Websites that need more traffic benefit from article marketing and article directories. This is simple and free — and it is necessary for success. When you have content selling your business all over the web, you’ll find profits can do nothing but increase.